Session 1 – Data
- Data
- Benchmarking (Analysis happens as part of BM)
- Forecasting
- “Truth is in the trend, power is in the pattern”
- Tools
- What to collect
- how to collect it
- Orbit, Common Room, Threado
- Chris Mercer measurement framework
Session 2 – Building a robust community with budget restraints
- Number of touch points attendees had before becoming a customer
- Scrappy tools
- Autocrat – https://workspace.google.com/marketplace/app/autocrat/539341275670
- sends email (HTML) to give certificate
- Zapier: https://zapier.com/pricing
- Autocrat – https://workspace.google.com/marketplace/app/autocrat/539341275670