Here are some of my knowledge nuggets as a thought follower from Forbes Technology Council’s article, 20 Ways Organizations Use AI To Interact With And Serve Customers which shares ways AI can augment an organization’s product and services to effectively communicate with their customers:

1. Personalized Customer Experience – responses catered to the individual
2. Adaptive Entertainment – real-time changes to digital experiences
3. Chatbots; Behavior Analysis – 24/7 customer engagement and ability to analyze buyer behaviors, preferences, and inclinations.
4. E-Commerce Searches – Personalized guidance
5. Real-Time Delivery Tracking – AI predictions notifying customers about package delivery
6. Tailored Purchase Offers – Predict which customers will buy complementary or higher-level products.
7. Sentiment Analysis – Predict how customers feel during interactions
8. Customer Feedback Analysis – AI sentiment analysis applied to feedback to detect nuances in emotions and pinpoint problems early
9. Disease Prevention – identify patients who are likely to develop a chronic condition
10. Content Generation And Curation – use user data to show different information based on actions
11. Guided Customer Support – customer support solutions using real-time sentiment analysis and guidance
12. Fraud Prevention – using machine learning models to detect genuine customers from frauds
13. Predictive Maintenance – analyze data from connected devices and sensors to anticipate failures and conduct preventative maintenance
14. Dynamic Pricing – personalized pricing strategy
15. Verified Customer Onboarding – welcoming genuine customers and keeping fraudsters at bay
16. Customer Profiling – creating profiles of current and potential customers for better service, keep shelves stocked, etc.
17. Talent Sourcing And Recruitment – better source workers for better talent matching and acquisition
18. Body Measurement – online try-ons, virtual dressing rooms, fitness coaches, and rehab assistants
19. Customer Complaint Management – better classification of customer complaints to connect customers to the right person at the right time
20. Higher-Quality Patient Care – tailor-made treatment plans, identifying health issues early, reduce wait times by streamlining operations

Read the full article on Forbes.com:
20 Ways Organizations Use AI To Interact With And Serve Customers

My Takeaways

From the above, the following are of value to me to learn more about:

• Personalized customer experience
• Sentiment analysis
• Content generation and curation
• Behavior analysis
• Guided customer support
• Verified customer onboarding
• Complaint management